Question 1

How long does a typical analytics setup take?

Accepted Answer

Most standard setups take 1-2 weeks. This includes initial audit, implementation, testing, and documentation. More complex projects with multiple platforms or custom integrations may take 3-4 weeks.

Question 2

Do you work with my existing tools?

Accepted Answer

Absolutely. I integrate with whatever you're already using - GA4, GTM, Meta, Google Ads, HubSpot, Salesforce, and many more. The goal is to make your current stack work better, not replace it.

Question 3

What if my tracking is completely broken?

Accepted Answer

That's actually my specialty. I'll audit what you have, identify what's broken or missing, and rebuild it properly. Many clients come to me after failed implementations or when they realize their data can't be trusted.

Question 4

Can you help with server-side tracking?

Accepted Answer

Yes! Server-side tracking is becoming essential as browsers block more client-side tracking. I set up server-side GTM, Facebook Conversions API, and other first-party data solutions.

Question 5

Do you offer ongoing support?

Accepted Answer

Yes. After the initial setup, I offer maintenance packages to keep your tracking accurate, add new events as needed, and help you get more value from your data over time.

Question 6

How do we get started?

Accepted Answer

Book a free consultation call. We'll discuss your current setup, pain points, and goals. From there, I'll put together a proposal with timeline and pricing tailored to your needs.

Question 7

How much does fixing broken GA4 tracking cost?

Accepted Answer

A focused GA4 audit and repair typically ranges from $250-$1,200 depending on scope: number of properties, whether server-side GTM is needed, and how many conversion events must be rebuilt. Most engagements pay for themselves within 30 days through recovered ad spend and clearer attribution.

Question 8

What is server-side tracking and why does it matter?

Accepted Answer

Server-side tracking sends conversion events from your server to platforms like GA4, Meta, and Google Ads instead of relying on the browser. It restores 20-40% of conversions lost to ad blockers, iOS privacy changes, and cookie restrictions - meaning better attribution, lower reported CAC, and smarter ad optimization.

Question 9

How do I know if my marketing attribution is broken?

Accepted Answer

Common signs: your ad platforms and GA4 report wildly different conversion numbers, direct/none traffic is over 30% of sessions, CRM leads have no source data, or paid campaigns look unprofitable in one tool and profitable in another. If any of these sound familiar, an attribution audit will surface exactly where the signal is being lost.

Your growth is strangled by broken tracking.