01Track marketing accurately
Broken tracking, missing conversions, and mismatched numbers are costing you money.
I audit your entire tracking chain — GA4 property, GTM container, ad pixels, and form integrations — then rebuild from the ground up where needed. Every conversion event is tested across browsers and documented before handover so your team knows exactly what fires and why.
- →Fix broken tracking setups
- →Connect forms, calls, ads, and CRM
- →Enrich leads automatically with source data
Confidence in your numbers and the ability to cut wasted spend.
02Dashboards that show what matters
You're juggling multiple platforms just to understand basic performance.
I connect your ad platforms, GA4, and CRM to Looker Studio or your preferred BI tool, building views your team actually uses. Filters, date ranges, and channel comparisons are all built in — no more pulling CSVs or waiting on the data team.
- →One place to see spend, revenue, CAC, and ROAS
- →Track campaigns, pages, keywords, and channels
- →Real-time data with automated refreshes
Faster decisions without platform hopping.
03Automated reporting systems
Manual reporting wastes hours every week and delays action.
I build pipelines that pull from ad platforms, GA4, and your CRM on a daily schedule, normalize everything into one format, and push alerts to Slack or email when something changes. No manual exports, no waiting until the weekly meeting to catch a broken campaign.
- →Automated data ingestion and daily refreshes
- →Slack and email alerts for key changes
- →Central historical data for trend analysis
Save hours weekly and spot issues early.
04Measure SEO & organic performance
You can't tell if SEO efforts are actually driving revenue.
I connect GA4 and Google Search Console to your CRM or analytics stack, mapping keyword performance to actual conversions — not just clicks. You see which pages and queries are generating revenue, so you invest in content that works.
- →Track keywords, rankings, and organic conversions
- →Compare visibility vs competitors
- →Monitor AI overview and snippet impact
Clarity on where SEO is paying off.
05Fast, professional websites
Your current site is slow, outdated, or doesn't track properly.
I build lean, fast sites using modern frameworks with tracking wired in from the start — GTM container, GA4 events, conversion tracking, and schema markup all configured before launch. Sites are mobile-ready and SEO-ready out of the box.
- →Conversion-optimized sites and landing pages
- →Mobile-ready and SEO-ready from day one
- →Built-in tracking and analytics setup
A site that converts and informs strategy.
06Audit what you have
You're not sure what's broken or what to fix first.
I run a complete technical review of your tracking, site performance, schema markup, and analytics configuration, then deliver a prioritized fix list with time estimates. Most clients know within 48 hours exactly where their biggest gaps are and what they're costing.
- →Check tracking accuracy across platforms
- →Analyze site speed and mobile performance
- →Review key setup issues and gaps
Prioritized fixes and a roadmap to better insights.
07Workflow automation & AI
Too much manual work is slowing your team down.
I map your current manual processes, identify the highest-leverage automation opportunities, and implement them using the tools that fit your stack — Zapier, Make, n8n, or custom APIs. Every automation is documented and handed over so your team can maintain it without me.
- →Zapier, Make, and n8n automations
- →Synced data and smart notifications
- →Custom GPTs and chatbots trained on your docs
Reduced manual work and scalable operations.
08Cloud infrastructure & pipelines
Data is scattered across systems with no reliable way to consolidate it.
I design and build ETL pipelines that extract from your source systems on a schedule, transform data into clean analysis-ready tables, and load into BigQuery, Snowflake, or Redshift. Includes monitoring and alerting so silent failures get caught before they reach your reports.
- →Build scalable cloud data infrastructure
- →ETL pipelines that keep data fresh and accurate
- →Warehousing with BigQuery, Snowflake, or Redshift
A single source of truth for all your business data.